ABOUT US
That Gorilla Brand is a premium conservation lifestyle brand born through a deep rooted love of nature and the outdoors and a shared collective vision to do well by doing good. Since the dawn of TGB, we have raised €500,000 for impact projects in southwestern Uganda, helping over 25,000 people in local communities. And this is just the beginning…..
Our mission is to improve the lives of the people who live near and around the mountain gorilla forest habitats. The sales of our products, fundraising from our adventures and community running club events and increasing awareness through our films enable us to actively support children, families and communities with better health and social opportunities. Everything we do activates a ripple effect of lasting impact, from sparking dialogue and initiating cultural shifts to building essential infrastructure. We unite fashion, action and education with impactful purpose.
HOW WE WORK
We donate a portion of every item sold to the charity, The Gorilla Organization, to aid their local conservation programmes.
We channel 100% of all funds raised by Adventures For A Cause challenges and our running club events into building infrastructure for essential resources to improve living conditions in local communities.
There is immense power in unity and coming together as a force for good. Join our community, be a part of the progress, and further our positive impact.
Our handprint
Our purpose is to promote the preservation of the endangered mountain gorilla and the empowerment of the human populations who live nearby. We want to make a real and lasting difference by providing supreme quality lifestyle products, organising fundraising experiences and documenting them, all in aid of our cause. In doing so, we work hard behind the scenes to ensure our products, adventures and media are conducted and made responsibly.
How we make our products
We produce our stylish and innovative products with the primary purpose of giving back and doing good. Our designs and colour palettes are chosen to energise and excite our community; we work with socially and environmentally responsible manufacturers to produce products with care and consideration for their workers and our environment; we use premium-quality, robust and environmentally conscious materials so our products are durable and stand the test of time.
The manufacturing process in the fashion industry is so often hidden from customers, so showcasing this is something that is really important to us. Here we go behind the scenes of our manufacturer RTG in Porto, Portugal.
How we run our adventures and make our films
Every fundraising challenge we undertake and film that we create, are delivered in a way that does not harm the social and natural ecosystems we adventure through. By offsetting all the flights we have taken to participate in and document our challenges, we help to protect the forest and precious mountain gorilla habitats, preserve water systems and absorb carbon dioxide.
Our troop
When gorillas are in a group, they are referred to as a troop.
Through fashion, action and information, TGB is a united community of purpose. We are committed to making a positive impact and a lasting difference with the conservation projects we have initiated and continue to develop. Together with you, our conscious customers, adventure seekers, daring explorers, visionary filmmakers and inventive thinkers, there is so much more we can do as a collective community to protect and enhance our world. We can all make a difference; we can buy products we believe in, we can run and partake in challenges, we can open our minds and be inspired to take action. Whatever way you choose to join the TGB world, you can inspire change and help us further our impact.
The core of TGB beats with purpose and connection. We adventure with curiosity and an open heart, we lead with hope and a longing to do well by doing good, and we welcome everyone to be a part of our journey.
